Attracting attendees from all over the world, the Consumer Electronics Show (CES) is the largest annual gathering of the Consumer Technology Association. CES 2017 starts today, January 5th, with its show floor opening and conferences kicking off in the Las Vegas Convention and World Trade Center. It’s going to be a big one, as the show celebrates its 50th anniversary this year.
Showcasing consumer technology since 1967, last year’s show was its biggest to date. CES 2016 broke records with 177,393 attendees gathering from 81% of the world’s countries to fill 2.47 million square feet of exhibit space. Those attendees included 32,949 representatives from buying organizations, there to browse exhibits and make their purchasing decisions for the year.
The milestone CES 2017 is expected to be even larger.
Matrix Visual has been a long time participant in CES through a number of exhibits it has helped supply, design and support over the years. It is with great enthusiasm that Matrix Visual returns to CES to work with several major corporations this landmark anniversary year. The 2017 CES show floor will include 1200 Matrix Visual LED panels, an assortment that includes the award winning Unilumin Upad III 2.6mm, Upad III 4.8mm and over 750 Utile 3.9mm models.
Beyond the eyes physically present on the exhibit floor those four days, the displays these tiles create will also be taken in by eyes from across the globe. CES has an impressive media presence covering every corner of the exhibition hall, with over 7500 registered members of the media in attendance at last year’s show. This year, CES is poised to extend the bridge between technology and media even more with the appointment of actor, director, author and comedian Aisha Tyler as CES Ambassador for 2017. Chosen for her diverse body of work across multiple media formats, her selection points to an increased focus on integrating media and exhibitors.
With the whole world watching, CES 2017 is prepared to dazzle, and Matrix Visual is proud to be a part of this show in this celebratory year.