Matrix Visual was invited to work on the 29 Rooms tour by Refinery 29. The two rooms were real highlights for the Unilumin UPAD III 2.6mm, where its fine pixel pitch and high refresh rate was essential in showcasing the amazing content. The first installment was brought to life through a partnership with Refinery 29 and Toyota at the 29 Rooms art installment in Downtown LA, while the second one involved TBS to create a backdrop for the Facebook Live pre-show of the 2018 SAG Awards.

Activation for Toyota and Refinery 29 in 2018
Activation for Toyota and Refinery 29 in 2018